- Local Search Optimization
- Be Found
- The JCM Difference
- Our Packages
- Local Optimization FAQs
- Local Optimization Videos
Local Search Optimization
Changing Consumer Habits
In years past, consumers would pull out the phone book to find a local business. Today, consumers use the internet. For business owners, this causes challenges as well as opportunities.
For example, suppose you wanted to find a place to eat. If you’re like most people, you’ll start by searching on Google or Yahoo. You may use a more niche directory like Patch.com or MerchantCircle.
Or maybe you’re on the go, so you search for local eateries on your mobile phone or enter a search for nearby restaurants in your Garmin® GPS system. When you arrive, you check-in on foursquare to see if there are any loyalty specials.
What if they can’t find you?
Or put another way, what would it mean to your business if every prospective customer could easily find information about your business, no matter how they were searching?
Our BeFound Program does just that…help you be found by potential customers, resulting in higher sales!
Don’t Play Hide N’ Seek!
Our local online optimization program is the smart, fast, and cost-effective way to grow your business by making sure a potential customer can easily find you.
First, we hand submit your business details to dozens of online directories, including the major search engines: Google, Yahoo, and Bing. Then we optimize your listings on an ongoing basis, making sure that your details are always up to date.
How it Works
Consumers today utilize online search tools in order to find and evaluate businesses. This includes searches being done on mobile devices and GPS systems. With BeFound, a consumer will easily find your business ahead of your competition. In addition, your business listings will be detailed, providing potential customers with the necessary information they need to entice them to become a customer.
What would it mean to your business if every potential customer that is searching for your type of business or product could easily find you?
If you are like our other valued clients, it means increased sales!!!
Still have a few questions? Give us a call at (559) 479-5000 or utilize the Free Consultation Request button below. One of our friendly and talented team members will be glad to help. After all, it’s what we do!
The JCM Difference
There are a good number of businesses that can help you get listed. So why should you choose JC Marketing?
There are many companies who claim they will list your business on all the major directories. The problem is that most of them will only directly submit to the three or four major directories, and then count on the trickle-down permeation to all the other smaller directories. Why is this bad? It could literally take months for your business to finally show up. Who wants to wait that long?
Our in-house team manually lists your business on dozens of directories. We don’t outsource this important task because quality control is so important. In addition, we help with the validation process required by many of the prominent directories. The result? Your business is listed in a matter of days instead of months.
Keeping your listing In-Sync
On average, 6% of business listings change each month. There are many causes; businesses open, close, move, offer new specials, launch new products, hire new employees, change their hours, and more.
Every time you make a change, you need to update your listing on every directory. Do you have the time to do this? No worries – we take care of all updates for you.
Keeping it In House
Our in-house team manually lists your business on dozens of directories. We don’t outsource this important task because quality control is so important. In addition, we help with the validation process required by many of the prominent directories.
Full Listing Optimization
Each online directory is unique, and the information they allow you to share about your business varies.
We optimize your listings by utilizing every possible data field above and beyond the basic information like business name, address, phone number and web address. We make sure your business is listed in as many relevant categories as possible. If a directory allows enhanced information like photos, descriptions, hours, special offers or videos, we make sure your listings are 100% complete.
Only Approved Approaches
You’ve probably seen the claims by online marketing firms “Page 1 of Google in 30 Days!”
Truth is – these claims are bogus – or at the least extremely misleading. Getting to the top of Google search long-term means following the rules and doing things right. Imagine being blacklisted by Google for breaking their policies!
We are well versed in Google’s requirements and guidelines, and make sure that we move your business up the search results chart as quickly as possible, but in the right way. We want you to be at the top for a very long time, because that is where potential customers will find you, instead of your competition.
We utilize cutting-edge software to analyze your top-ranking competition. We identify other online listing sources that they are on and submit your business as well. In addition, we’ll source additional, profitable categories for your business. For example, a restaurant would benefit from being listed in categories such as “Catering” and a florist can benefit from being found when someone searches “Wedding Flowers”.
Local Optimization That Makes Sense
- Online Presence Evaluation
- Competition Analysis
- Online Business Profile Form
- Manual Submission to Directories
- Google+ Page Setup & Optimization
- Yahoo Local Optimization
- Profiles setup on over 60 sites
- Content Optimization
- Photo Uploading & Tagging
- Custom YouTube Channel Creation
- Submission to GPS / Map Services
- Video Uploading & Optimization
- Directory Validation Assistance
- Add Business to any New Directories
- Refresh Photos
- Refresh Videos
- Advanced customization
- Listing Content Updates
Local Optimization FAQs
In addition, search engines are constantly making changes to their search algorithms, meaning that it takes constant work to gain and maintain ranking positions.
Local Optimization Videos
Still Not Sure How Important Local Optimization Is To Your Business?
Watch these videos: